Next Level Loan Officers

Dominate the Micro and Win! w/Jason Frazier

March 31, 2021 Next Level Loan Officers Season 1 Episode 105
Next Level Loan Officers
Dominate the Micro and Win! w/Jason Frazier
Chapters
Next Level Loan Officers
Dominate the Micro and Win! w/Jason Frazier
Mar 31, 2021 Season 1 Episode 105
Next Level Loan Officers

On this episode Jason Frazier joins Sean Zalmanoff to discuss how playing small can equal big results. Frazier also talks about value over price and why MLOs should stop selling the mortgage and start selling the dream. 

3:30 Playing in the micro

10:00 2 dollar a day strategy

21:00 Complexity is the enemy of execution

Quotes:

“You are not going to win in the macro, but you can win in the micro.”

“If price over value becomes the narrative in our industry, then we will lose.”

“If you are a one loan loan officer, then you will be a one loan loan officer.”

“Stop selling the mortgage and start selling the dream.”

Key takeaways

If you are not leading on value then you have no choice but to lead on price. 

Tech will not replace MLOs, but MLOs who use tech will replace those who don’t. 

Consumers don’t care about mortgage, they only care about the house. 

Most marketing is about interrupting patterns, so your content has to grab attention. 

Links:

Next Level Loan Officers - https://nl.nextlevello.com/top-producer-huddle

Loan Officer Events - loanofficerevents.com

Social Media:

Facebook - https://www.facebook.com/NextLevelLoanOfficers/

YouTube - https://www.youtube.com/channel/UCwSyHzkvBri1YWJSH7df1CQ

LinkedIn - https://www.linkedin.com/company/next-level-loan-officers/about/

Text the word: nextlevel to 36260 to download our app

The Next Level Loan Officers Podcast is a proud founding member of the REAL Disrupt Podcast Collaborative. You can check our more awesome podcasts at REALDisrupt.com


Show Notes

On this episode Jason Frazier joins Sean Zalmanoff to discuss how playing small can equal big results. Frazier also talks about value over price and why MLOs should stop selling the mortgage and start selling the dream. 

3:30 Playing in the micro

10:00 2 dollar a day strategy

21:00 Complexity is the enemy of execution

Quotes:

“You are not going to win in the macro, but you can win in the micro.”

“If price over value becomes the narrative in our industry, then we will lose.”

“If you are a one loan loan officer, then you will be a one loan loan officer.”

“Stop selling the mortgage and start selling the dream.”

Key takeaways

If you are not leading on value then you have no choice but to lead on price. 

Tech will not replace MLOs, but MLOs who use tech will replace those who don’t. 

Consumers don’t care about mortgage, they only care about the house. 

Most marketing is about interrupting patterns, so your content has to grab attention. 

Links:

Next Level Loan Officers - https://nl.nextlevello.com/top-producer-huddle

Loan Officer Events - loanofficerevents.com

Social Media:

Facebook - https://www.facebook.com/NextLevelLoanOfficers/

YouTube - https://www.youtube.com/channel/UCwSyHzkvBri1YWJSH7df1CQ

LinkedIn - https://www.linkedin.com/company/next-level-loan-officers/about/

Text the word: nextlevel to 36260 to download our app

The Next Level Loan Officers Podcast is a proud founding member of the REAL Disrupt Podcast Collaborative. You can check our more awesome podcasts at REALDisrupt.com